Body of Light
By focusing on wellness and prioritizing the health and function of clients’ central nervous systems, Body of Light Family Chiropractic provides chiropractic and massage services suited to each individual’s specific needs.
Both the design and functionality of Body of Light’s former website were outdated and they knew they were losing a significant number of potential clients because of it. In addition to a fresh design that played off the aesthetic of their office, they wanted to add online gift certificate sales as well as features that promoted visitor interaction.
We designed and built a website that shares the welcoming, spa-like aura one experiences when walking into Body of Light. Throughout the site are high-quality videos that provide additional visual interest and information. We created a custom graphical slideshow to help tell the story of a particular specialty service that Body of Light provides and made use of unique star graphics to tie all the pages together. We set up a small online store for selling gift certificates, including custom tiles to represent the different denominations, and added a password-protected storefront for use in their office so they can provide clients a cash payment option. We also built a blog, a catalog of articles, and a listing of testimonials, each of which is categorized, searchable, and easy to manage.
The site is built on Squarespace’s SEO-optimized web authoring platform. We tailored the framework to deliver our custom designs while maintaining Squarespace’s responsive functionality across all devices and user-friendly content management system.